Trust is one of the most critical foundations of effective humanitarian and development work. Without it, even well-designed programmes, communication strategies, and feedback systems struggle to function as intended.

In this episode of Inside the Feedback Loop, we explore the role trust plays in shaping relationships between organisations and the communities they seek to support. Together with Alexandra Sicotte from the International Federation of Red Cross and Red Crescent Societies, the conversation examines how trust influences participation, community acceptance, and the effectiveness of accountability mechanisms.

Drawing on field experience, the episode reflects on the practical challenges organisations face when trying to build and sustain trust, and why listening, transparency, and consistent engagement are essential for turning accountability commitments into meaningful practice.

What we discuss in this episode

• Why trust is a fundamental element of effective humanitarian and development programmes
• How trust influences community participation and acceptance of interventions
• The relationship between trust, accountability, and feedback systems
• Practical lessons on how organisations can build and maintain trust with communities
• Why listening, transparency, and consistent engagement are essential to closing the feedback loop


Do you want to explore more? Check these links:
https://www.ifrc.org/ , https://trust.communityengagementhub.org/

3 responses to “Why trust is so critical for humanitarian and development programmes?”

  1. Khuda Bakhsh Sultani Avatar
    Khuda Bakhsh Sultani

    Thank you Daina and Alex for this initiative. it was very helpful. Looking for next episodes.

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    1. Thank you so much for listening!

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  2. […] across Africa has repeatedly shown that public health measures cannot succeed without community trust, meaningful participation and approaches that recognize the social and behavioural realities shaping […]

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